A Giant Leap, er, Sideways
It would appear that Intel are dropping their 37-year-old logo and the Intel Inside slogan. They are taking a massive leap of faith and exchanging their current lowercase logo for, er, a lowercase logo. But wait - the E in Intel is now on the same level as the rest of the logo. Awesome. Plus it has the swoosh from around the old Intel Inside around it. Radical.
I guess you can say that it will have brand consistancy (see the silver lining I found there?). I would love to have been the agency that got that job - 10 minutes work for a marillion pound paycheque.
The big question though is wether or not we still have to hear that stupid jingle everytime someone advertises a PC on telly. The intel inside logo was pants so I guess it’s a tad better.
December 30th, 2005 at 2:11 pmFirst time I’ve looked at you site. It’s your cousin here (!) - shock horror, I’ve discovered the internet!! Will be keeping in touch in 2006…
January 2nd, 2006 at 9:14 pmBlimey! Hello Simon! Congratulations on discovering the internet - it’ll turn out to be a big disappointment (as you have probably found out by looking at this site). Hope things are going well for you and say ‘Hullo’ to Beccy for me!
January 3rd, 2006 at 8:36 amAlso - the choice of a less brilliant blue was a mistake… I mean, that font in that colour makes it look like a bad 80’s movie rolling credits…
And as I always say, behind every silver lining there’s another huge raincloud. Actually I never say that… apart from right now!
AMD sempron… 64 bit … mmmmmm
January 3rd, 2006 at 11:14 am